Job Description

The Role

We are looking for an Ecommerce Product Manager to lead the development of our ecommerce site and systems with the highest level of delight. You’ll ship beautiful, functional and accessible commerce experiences addressing both our enterprise and DTC customer segments.

The ideal candidate brings a background in product, growth and/or product analytics at a high-growth ecommerce startup, with experience working alongside designers and developers to launch best-in-class ecommerce experiences that directly impact key metrics (CVR, AOV, RPV, etc). You’ve got a keen eye for the details in spec development and user experience, data-driven rigor and a knack for measurement, the business intuition to work cross-functionally and prioritize our roadmap, and enough technical fluency to collaborate closely with internal and external developers.

In your first ninety days at Branch, you’ll take complete ownership of our digital product road map and backlog, refine our sprint planning process to identify the highest leverage opportunities, assess our existing site experience and prioritize opportunities for improvement, take ownership of new features and experiences currently in flight, and begin work on new feature development. 

As the first digital product management hire at Branch, you’ll have the incredible opportunity to lead a category-defining product practice at a well-funded and rapidly-growing startup pursuing a unique opportunity that anchors in online commerce and extends far beyond it. If you’re passionate about launching digital products and improving the objects we interact with for eight plus hours a day, we’d love to meet you.

Day To Day

• Own the ecommerce roadmap for Branch, including sprint management and prioritization of new digital features, writing clear specs, and working with design, development and growth stakeholders to guide new features from spec to shipped.
• Own site merchandising strategy, including where and how products, bundles and upsells are displayed throughout the site.
• Be accountable for primary transactional metrics like AOV, CVR and revenue per visit (RPV), along with secondary metrics that inform these metrics (site speed).
• Collaborate with growth, customer success and sales teams to collect user feedback and qualitative insights; dig into GA to find quantitative insights; put the pieces together to rigorously develop and prioritize feature ideas that will move the needle.
• Liaise with internal and external development partners to execute on new feature development, and QA to perfection across device and platform. 
• Partner with executives and cross-functional teams including growth, sales, design, brand and engineering to set the broader product strategy for our digital ecommerce experience, including major infrastructure decisions like headless. 
• Contribute to brand and design decisions that affect our digital identity. 

What We’re Looking For

• 2-5 years of relevant product management experience, preferably at a high-growth ecommerce startup. 
• Experience managing a sprint planning process and owning a product roadmap.
• Deep knowledge of Shopify Plus and the Shopify ecosystem.
• Strong portfolio featuring experience shipping exceptional products that users love.
• Data-driven, analytical approach to planning; you use data to inform the digital product roadmap and sprint prioritization
• Passion for defining process, systems and documentation: you make genius repeatable. 
• Superlative attention to every detail of the digital product development process, from spec to QA; no use case or interaction escapes your eye. 
• Strong bias for action and a thirst to learn.
• Exceptional written and verbal communication.

Bonus Points

• Experience managing a headless front-end
• Experience with product analytics, development, UX design and/or site merchandising
• Experience building with no-code tools (Zapier, Airtable, Retool)
• Product experience in consumer mobile and/or SaaS
• A passion for furniture, productivity and the built environment
• Preference for candidates based in NYC, Toronto, or San Francisco where Branch has a showroom or retail presence, though remote within North American EST time zone is OK for the right candidate

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